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Ram trucks may be part of a long legacy of greatness, but don’t think they’re stuck in the past. Ram’s lineup uses high-tech equipment for everything from efficient powertrains to interior convenience to advanced safety tech. When you buy a new Ram, you can rest assured that you’re getting the best that the auto industry has to offer. As your Wilmington Ram dealer, we make sure to keep up with the latest news about Ram so that we can keep you informed about your choices. If you’re interested in getting behind the wheel of a 2023 Ram, you’ve come to the right place. Let’s take a look at everything that this year’s lineup has in store.
The Ram 1500
The most versatile option in Ram’s lineup, the 1500 pickup has options for everyone, from tradespeople looking for a basic work truck to those who want to pull out all the stops when it comes to luxury. Powertrains for the 2023 model year include a 305-horsepower V6 and a 395-horsepower V8, both of which use eTorque mild hybrid assist to improve efficiency and provide additional torque. There’s also a 260-horsepower EcoDiesel V6 engine if you prefer diesel over gasoline.
When properly equipped, the Ram 1500 can tow up to 12,750 lbs and carry up to 2,300 lbs of payload. That should be more than enough to meet the needs of most truck drivers, whether you need to transport heavy equipment for work or you’re looking to tow your boat down to Newport Boat Ramp for a day on the Christina River. Ram’s new trailer hitch light makes it easy to view your hitch clearly, day or night, so you can connect your trailer safely and confidently, even in dim conditions.
The exterior has plenty of practical features that improve both the driving experience and your ability to make use of your truck while it’s parked at a worksite or campground. LED headlights, taillights, and fog lamps are extra bright, so you can confidently navigate dark country backroads. Power running boards stay out of the way when you don’t need them and automatically deploy when a door opens, giving you an easy step up into or out of the cab.
The multifunction tailgate gives you many ways to access the bed. It can open down to the traditional flat 180° or the 60/40 split swing-away doors can open 88°, even when you’ve got a trailer hitched up. The tailgate is strong enough to hold up to 2,000 lbs, so you can use it as a workbench even with heavy-duty equipment or invite all your friends to join your tailgate party without worrying about coming close to reaching the weight limit. With the available power release, you can open the tailgate without leaving the cab by simply pressing a button on the key fob.
Inside, you’ll find plenty of useful places to tuck away your cargo, including upper and lower glove compartments, a reconfigurable center console, and class-exclusive in-floor storage. The infotainment setup allows you to wirelessly connect up to two phones using Apple CarPlay and Android Auto, so you can access all your apps through the truck’s interface. That interface includes not only a centrally located touchscreen but also an available digital cluster placed right behind the steering wheel, putting key information directly in the driver’s line of sight.
The Ram 1500 TRX
Looking to tackle the great outdoors? Consider the Ram 1500 TRX. This extra-wide version of the 1500 packs a mind-boggling 702 horses under its hood, making it an incredibly fast ride despite its size, able to go from zero to sixty in just 4.5 seconds. Its 35-inch tires are designed to tackle any terrain, and factory-installed Bilstein shocks make for a nice, smooth drive, even when the trail gets bumpy.
The TRX features eight different drive modes that you can switch between as conditions change. Each one is perfectly tuned to provide optimum torque split, horsepower, and gear ratio for the specific situation so that you can stay in complete control. The modes are:
Auto Mode- Automatically adapts to different conditions.
Sport Mode – Makes for thrilling responsiveness, reducing transmission shift times and tightening the suspension.
Snow Mode – Gives you ideal traction in cold weather.
Mud/Sand Mode – Helps you navigate uneven terrain.
Rock Mode – Gives you the torque you need to crawl over boulders.
Baja Mode – Lets you cruise through the open desert.
Tow Mode – Creates optimal balance while trailering and adjusts the suspension to offset pitch and yaw.
Custom Mode – Lets you adjust your settings to your own specifications beforehand.
The Ram 2500 and 3500 HD
If you need to tackle hard jobs and the Ram 1500 just doesn’t have enough capacity to handle your needs, then the Ram 2500 or 3500 HD has your back. You have your choice of three capable engines. The base option is a 410-horsepower 6.4L V8 that produces 429 lb-ft of maximum torque. If you’re looking for a diesel option, you can switch that out for a 6.7L Cummins diesel inline-six that provides 370 horsepower and 850 lb-ft of torque. Both of those are available on either the Ram 2500 or Ram 3500. The final engine option, a high-output version of the diesel engine, is exclusive to the 3500. It gives you 420 horsepower and an impressive 1,075 lb-ft of torque.
That power translates to plenty of towing and hauling capability. With the V8, the Ram 2500 can tow up to 17,540 lbs and haul up to 4,010 lbs of payload. With the diesel engine, those figures go up to a 20,000 lb towing capacity and a 3,160 lb payload capacity. All the way up at the top, the Ram 3500 equipped with the high-output Cummins can tow a whopping 37,090 lbs and haul a payload of 6,570 lbs. That should be able to handle just about anything you throw at it.
With the available Trailer 360° Surround View Camera, you can get a bird’s eye view of what’s going on around your trailer. You can use the touchscreen to quickly and easily switch between different camera views, including the backup camera, forward-facing camera, cargo camera, and trailer reverse guidance, so you can get the visuals you need to help you park, hitch up your trailer, navigate tight spaces, or just get an idea of what’s going on around your truck. The Digital Rearview Mirror with Tow Mode gives you another way to get a good view, providing a live feed from a trailer camera connected to the rear bumper, so you get an unobstructed view of what’s behind you.
No Matter What You Do, There’s a Ram for You
Wilmington is the largest city in Delaware, and we know that our community is full of all kinds of people. Some are tradespeople looking for a reliable work truck, some are adventurous thrill-seekers in search of a good off-road vehicle, and some are just looking for a trusty vehicle that has plenty of storage space and can get them around town. Whatever you’re looking for, we know that we can help you find a truck that’s a perfect fit for your driving habits and your budget. Maybe that’s a 2023 Ram, or perhaps you’d like to browse the other great new and used models in our inventory.
Whether you’ve already made up your mind or still have a lot of questions, we can meet you where you’re at. Give us a call or stop by today, and our sales team will work with you to help you find your dream car. From browsing to financing to maintenance, Spirit Chrysler Dodge Jeep Ram is here for you every step of the way.
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